"Nothing Gets Sold Until The
Copy Gets Written"

From: Steve Peterson
Direct Response Copywriter
Corvallis, OR
November 17, 2009

Dear Friend,Copywriter Steve Peterson

       A wise (and very rich) man once said: "Nothing gets sold until the copy gets written." He knew from experience that good copy is the driving force behind successful sales campaigns.

       And it's not just online copywriting... sales letters, squeeze pages, and autoresponders.

       It's television commercials, newspaper copy, magazines, billboards, busboards, benches, signs in the airports, magazine ads, newsletters, pamphlets, flyers, and brochures.

       Copywriting is advertising... and advertising is salesmanship in print.

       cNow, it's not my intention to give you a primer in advertising and copywriting.   In fact, if I need to convince you of the value of professional copywriting, we probably aren't meant to work together.

       But, if you're using direct response marketing, you know the amount of money you'll make is directly influenced by the quality of your copy and it's ability to persuade, influence, and SELL.

       Which is why I’m writing you.

       bDid you know most copywriters have no sales experience? Sure, some might have once sold magazines door-to-door, or spent a little time doing telemarketing.

But, is this who you really want to sell your product?

       Here's the bottom line: A copywriter must first know how to sell because without sales experience it is nearly impossible to write copy that rakes in the cash.

       Here's my USP (Unique Selling Proposition) as a copywriter: I have 15 years of solid, high-level professional sales and copywriting experience. I've sold tens of millions of dollars of product and services.  I have black belt expertise in multiple advanced sales methods including:

  • Strategic Selling      
  • Value Based Selling      
  • Consultative Selling      
  • Question Based Selling  

       I'm also a Licensed Practitioner of NLP (Neuro-linguistic programming), advanced persuasion strategies that cause my sales letters to have almost Jedi-like effects on the readers.

       Here's what you should do...

First, Look At These Samples

       Notice how they span across a variety of products and services. Notice how they use a variety of styles.  Some use a high level of hype, while others are more subdued and serious.  Some use storytelling, visual persuasion, and NLP.  Some use hard closes, while others are softer.

       I wouldn't expect any of these samples to be exactly what you want or need.  But, they should give you some idea of the variety of sales letters I can write.  Go ahead now and...

Check Out These Samples

Next, Take A Look At Some Of My Happy Clients...

"A Masterful Job!"df

"You've done a masterful job! I'm very happy with your work. You've conveyed the exact tone and message I wanted to send. I couldn't be happier. This is great! We'll being working together a lot in the future!" - Daniel Frishberg - BizRadio.com

                                      "Best Work I've Seen"

       “This is, by far, the best work I've seen in my 25 years of doing business. I am convinced you thoroughly understand the business needs of my division and look forward to beginning this business relationship.” $5 Million Deal! - Sr. Exec. VP

"You've Captured My Voice"sc

       "I am SO happy with the copy you've written. You've definitely captured my voice. As I read it, it was as if the message was coming right out of my mouth. - Steve Champagne - RealEstateBloggingExplained.com

                         "$20 Million This Year"

       “Steve’s contribution to this company’s success has been outstanding. His positive, can-do, make-it-happen approach have increased our sales.... Customers are responding well... We'll do over $20 Million this year. - VP of Worldwide Sales

"Quality and Professionalism"

sca"Fantastic job! I'm very happy with the quality of your work and your professionalism. I just want you to know that of all the people I've worked with... and there have been quite a few, you seem to be the most down to earth and cognizant of what seems to me to make sense... I think we're going to make a great team!" - Sue Canyon - BusinessBooming.com

                                                 "Brought in $11 Million"

       “I've hired Steve to work for me at multiple companies throughout the years. He's an expert in Strategic Sales and Value Based Sales and has made me a lot of money. His persuasion skills have brought in $11 Million in less than 2 years.” - VP of Major Accounts

 "Wow!"

       “Wow! I’ve never seen a proposal like this. This is far more than what we’ve received from your competitors." $8 Million order! - Sr. Executive of a $1 Billion Consortium 

Here's What To Do Now

        Right now, make the decision to hire me to craft an emotionally charged sales letter for your business, overhaul your existing sales message, or guide you to improve your message with my consultation service.

       I am much more than just a copywriter. With my years of business experience, I can help will all aspects of your business.

       By hiring me to write your copy, you will have a much higher chance of success because your copy will be based on the most advanced methods used by the world’s highest paid sales professionals.

       This is why when businesses demand hard-hitting copy that sells, I'm the one they call.

       Using a copywriter who really knows how to sell is a smart choice.  I know how to build credibility, make big bold claims, tell persuasive stories, and engage prospect to take action. Ultimately, it’s about results. And my $100 Million results speak for themselves.

            Contact me at 541-554-8211 or Steve (at) PetersonCopy.com  and make an appointment to discuss your business and project objectives.

Make the call right now!